Setting Thrive’s 2026 vision
Hands on design leader
Dec 2025 – Mar 2026
What it took to unify a fractured set of ambitions into a singular vision the whole company could get behind, and see it built.
The challenge
Thrive had grown faster than its strategy could keep up with. Acquisitions, a fast-moving market, and a roadmap shaped one client request at a time had left the company without a shared direction. Teams were building the same thing in parallel. External positioning held the “front door to work” line but hadn’t evolved past it. The vision needed sharpening.
The approach
Led a three-month vision programme covering stakeholder research, competitor analysis, future tech evaluation, six cross-functional workshops, engineering feasibility checks, and primary user research with learners, managers, and L&D admins. Synthesised the work into a framework with a why, six product pillars, and six principles, then brought it together as a UX framework that gave the strategy a tangible product shape.
